Nigeria is home to more languages than all but two countries on Earth. Still, primary school students in the West African nation have been educated mainly in English for decades, even after the country gained independence from the British Empire in 1960. That may be changing in the near future, though.
By Iryna Modlinska When expanding into new markets, brands that introduce centralized control over multilingual content grow with greater consistency and confidence. This article...
The Sapir-Whorf Hypothesis is usually reserved for introductory college linguistics courses — but the debate surrounding it is an undeniably fascinating conversation for language...
If you’re a marketer who is tasked with building international marketing programs in many languages and finding it difficult, you’re definitely not alone.