Content Marketing Strategy for your Global Audience

Episode 56 May 19, 2023 00:13:55
Content Marketing Strategy for your Global Audience
Localization Today
Content Marketing Strategy for your Global Audience

May 19 2023 | 00:13:55

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Hosted By

Eddie Arrieta

Show Notes

Lee Densmer discusses how to tailor content marketing strategies for global audiences, emphasizing cultural understanding, localization, and the need for specific roles in a global content team.

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