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Lee Densmer discusses how to tailor content marketing strategies for global audiences, emphasizing cultural understanding, localization, and the need for specific roles in a global content team.
Of all the problems facing the world, there are few more pressing than climate change. Fortunately, language-industry companies are stepping up to make a...
Are you looking to integrate business success with positive social and environmental impact? Laura Gori urges language service providers to consider the Benefit Corporation...
Elden Ring is a massive game. For a game of this magnitude to succeed, localization, culturalization, and transcreation are a must.
