Rihanna wasn’t the only star at the Super Bowl halftime show last night. Justina Miles interpreted Rihanna’s performance in American Sign Language (ASL), allowing audience members who were deaf or hard of hearing to enjoy the lyrics and essence of Rihanna’s performance in their language.
By Sara Palmer The author presents her research on service diversification in the marketing translation sector and proposes a new differentiation model based on...
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When a warning is added on a product — either voluntarily or due to legal requirements — the “Buy me! Consume me!” message is...