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Knowing when to make a change in strategy is possible only when clients or prospects trust their provider enough to give honest feedback. And sometimes providers just try something new because they believe in it, and measure success as they do so. These are the trailblazers, but they do this at a huge risk — reputationally and financially. Marketing and experienced media agencies can help analyze markets, provide special opportunities, and recommend ways to stand out with your marketing.
This non-conventional way of creating innovative products passes through five phases — empathize, define, ideate, prototype, and test — and is most useful to...
From blending technology with creativity to elevating localization to a strategic level within the organization, Francesca shares her take on innovation, efficiency, and the...
By Marjolein Groot Nibbelink This year, MultiLingual magazine was crowned with an APEX Award for Publication Excellence, a top awards program for independent publishers....
