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Knowing when to make a change in strategy is possible only when clients or prospects trust their provider enough to give honest feedback. And sometimes providers just try something new because they believe in it, and measure success as they do so. These are the trailblazers, but they do this at a huge risk — reputationally and financially. Marketing and experienced media agencies can help analyze markets, provide special opportunities, and recommend ways to stand out with your marketing.
A popular application allowing users to access Google Translate directly from their desktop (as opposed to their browser) has turned out to be a...
Today marks the 59th year of Africa Day, a worldwide celebration commemorating the founding of the Organization of African Unity (OUA, from the French...
In the last installment of The Lab for the year, columnist Mark Shriner takes a look at the past year and predicts some trends...
