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Knowing when to make a change in strategy is possible only when clients or prospects trust their provider enough to give honest feedback. And sometimes providers just try something new because they believe in it, and measure success as they do so. These are the trailblazers, but they do this at a huge risk — reputationally and financially. Marketing and experienced media agencies can help analyze markets, provide special opportunities, and recommend ways to stand out with your marketing.
A new study from Weglot and Nimdzi Insights suggests that machine translation (MT) is more accurate than some people might expect.
Eddie Arrieta sits down with Lucia Gutiérrez (a veteran localization project manager) and Gabriela Kouahla (bilingual translator and founder of Beyond Words) to unpack...
The government of Canada is currently investigating the conditions that led to a particularly bad case of acoustic shock in an interpreter working on...
