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We joke about the preponderance of jargon in the financial services industry, yet each term, description, and acronym carries meaning that may be codified in law or in accepted local usage. In financial services, as in any other highly regulated sector, language really matters.
How global brands transcend cultural borders By Giovanna Patruno Global brand storytelling lies at the intersection of linguistics, cultural anthropology, and marketing strategy. Success...
Bolingo is back with three more installments in its African Country Guide series, in an effort to help localization professionals learn a bit more...
Lionbridge announced earlier this week its partnership with Le Monde, a widely read newspaper based in Paris, to launch the newspaper’s English-language version.
