Historically, English speakers have referred to the Ukrainian capital city as “Kiev,” but you’ve likely seen a different spelling — “Kyiv” — in most of the recent coverage of the war in Ukraine.
Interview by Cameron Rasmusson Francesca Di Marco, Head of Internationalization at Pinterest, discusses her journey into the field of internationalization, which was influenced by...
In this episode, Sudheen M, President of CITLoB, reveals the massive potential of India’s “language locked” economy. We explore why reaching these untapped consumers...
When the business, and marketing's much broader scope, begins to creep beyond just one country or language, the complexity can begin to seem overwhelming.