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Often referred to as the biggest sporting event in the entire world, it shouldn’t come as a surprise that broadcasters and organizers of the FIFA World Cup also have to take into account certain linguistic considerations when airing the games on television.
Allison Ferch, executive director of GALA talks about the GALA Valencia 2024, an event that provides many channels for brand recognition, thought leadership, and...
Recently, we highlighted five mistakes to avoid when planning and envisioning a localization project. But what about the pitfalls that arise when you get...
By Johan Botha African language service providers don’t need to catch up — they can leap ahead. The author argues that Africa’s specialized language...
