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Georg Ell, CEO of Phrase, sits down with us to reveal how he’s steering Phrase’s culture, vision, and platform through a period of rapid industry change. He shares his playbook for leading with transparency and optimism, explains why Phrase is evolving beyond TMS into a truly multidimensional content platform, and lays out his belief that localization will become a core growth engine rather than a back-office cost center.
Georg also discusses the enduring role of human expertise alongside AI, the shift toward hyper-automation and personalization, and why “planting your AI trees today” is critical for any organization that wants to thrive in tomorrow’s content landscape.
Compiled by Eddie Arrieta and Cathy Martin With GenAI in its nascent stage, language companies that use this emerging technology are in uncharted territory....
The latest wave of industrial automation with technologies like hyperautomation, workflow orchestration, and generative AI has the potential to widen the range of tasks...
In this piece, Dr. Miguel Cerna of Verve Translations does a point-by-point analysis of a previous MultiLingual article on LangOps, providing critiques and commentaries...
