Georg Ell, CEO of Phrase, sits down with us to reveal how he’s steering Phrase’s culture, vision, and platform through a period of rapid industry change. He shares his playbook for leading with transparency and optimism, explains why Phrase is evolving beyond TMS into a truly multidimensional content platform, and lays out his belief that localization will become a core growth engine rather than a back-office cost center.
Georg also discusses the enduring role of human expertise alongside AI, the shift toward hyper-automation and personalization, and why “planting your AI trees today” is critical for any organization that wants to thrive in tomorrow’s content landscape.
At GlobalSaké’s Q3 Interactive Virtual Event this past September, innovative localization teams from companies like BLEND and Subway — yes, the sandwich company —...
Built on version 2 of SeamlessM4T, the new open-source models boast state-of-the-art speech recognition and translation capabilities in up to 100 languages. Read the...
By John Yunker A web globalization consultant describes the top five most common website and app localization mistakes to avoid in order to increase...