If you’ve been watching the FIFA World Cup in Qatar, no doubt you can by now quote parts of the Frito Lays commercial featuring Peyton Manning and David Beckham.
By Jourik Ciesielski, Laszlo Varga, and István Lengyel Hyperpersonalization leads to better customer engagement, but few localization departments are currently prepared to achieve it....
From naked mole rats to whales, all sorts of MT-like programs have been developed to help humans better understand their animal counterparts, but there’s...
Why aren’t we hiring those who are new to localization? I haven’t always been of the mind that I should hire people with localization...