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While these emotive little symbols can add a bit of character to an otherwise dull text message to friends or family, brands must be careful not to confuse or offend their audience when using emojis in their marketing content.
A trend has emerged where executives contemplate bypassing traditional translation processes and cutting budgets, swayed by the potential of Generative AI (GenAI). Read the...
We talk about the emotional challenges of simultaneous interpreting, how to spread truth during war, cultural appropriation, and the American flag.
By Shirley Yeng In the months after ChatGPT’s release in late 2022, Shirley Yeng often woke up at night worrying about the relevance of...
