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While these emotive little symbols can add a bit of character to an otherwise dull text message to friends or family, brands must be careful not to confuse or offend their audience when using emojis in their marketing content.
The gaming industry is forecasted to grow at an explosive rate of over 9% in the next three years. One of the fastest-growing industries...
What happens when the translation of a book comes out before the original text? That’s what happened earlier this month with Prince Harry’s memoir...
What does it take to ship products that feel local everywhere? In this Localization Today episode, host Eddie Arrieta talks with Anna Albinson, CEO...
