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While these emotive little symbols can add a bit of character to an otherwise dull text message to friends or family, brands must be careful not to confuse or offend their audience when using emojis in their marketing content.
"World Ready" is the new name and mission of GALA's annual conference. The Executive Director, Allison Ferch, explains this significant conceptual change in this...
Educators in dual-language immersion programs across the United States are calling on the Educational Testing Service (ETS) to improve language access on the company’s...
Tune in as we delve into the transformative relationship between Localization and Marketing. Discover why bridging these two can unlock unprecedented success in our...
