While these emotive little symbols can add a bit of character to an otherwise dull text message to friends or family, brands must be careful not to confuse or offend their audience when using emojis in their marketing content.
Earlier this week Microsoft announced a new upgrade to its machine translation software, Microsoft Translator, which utilizes Z-code.
By Iryna Modlinska When expanding into new markets, brands that introduce centralized control over multilingual content grow with greater consistency and confidence. This article...
AI is shaping up to be a transformative technology for businesses of all kinds, the language industry included. And with new technology comes new...