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While these emotive little symbols can add a bit of character to an otherwise dull text message to friends or family, brands must be careful not to confuse or offend their audience when using emojis in their marketing content.
Not only does the show need to have an all-Asian cast, but it also needed to be told in three languages: Korean, Japanese, and...
Lee Densmer discusses how to tailor content marketing strategies for global audiences, emphasizing cultural understanding, localization, and the need for specific roles in a...
We discuss memoQ's recent acquisition of Globalese and the technological synergies between the two companies, along with their vision for AI-powered translation solutions.
