Elden Ring is a massive game. For a game of this magnitude to succeed, localization, culturalization, and transcreation are a must.
Manuel Herranz predicts that generative AI will make language a commodity and communication prone to automation. He argues that we must strike a balance...
Customer experience has long been touted as the ultimate barometer for the health of companies, but isn’t the employee experience just as foundational to...
A second Ukrainian interpreter, this time translating Ukrainian President Volodymyr Zelensky’s European Parliament address into English, went viral on social media today after the...